Each client is unique. GMR Design understands this and looks at each project at both the macro and micro level. I partner with each of my clients to establish what the specific communication needs are and how to best provide solutions.

I do this in specific steps:

Define the Project
I work closely with my client in this initial stage to define precisely what the goals and the challenges are. What is the intended image and how is it to be communicated? Who is the target audience? How is the site to function? What are the desired results?

Conceptual Development
What will the project look like? What sort of images, copy and other content are to be utilized? At this stage I begin to develop ideas for the visual style and site architecture, as well as the form of the project. Will it be an HTML site? A Flash site? An ecommerce site? Will it require any data driven or other specific applications? Are there any specific illustration and/or copywriting requirements to be addressed? All Internet marketing and search engine optimization considerations are thoroughly examined.

It is at this point that the budget and timeline for the project are established.

Design Development
At this stage a 'comp', or visual mockup of the site is designed, utilizing all of the established elements and requirements. It is then presented to the client for approval and/or revisions. Alternatives may be submitted.

Production
Upon approval, the site is actually 'built', utilizing HTML or Flash coding. All necessary visual images are created and processed and incorporated into the site. All copy is included. Any 'back end' applications are integrated. Search engine keywords and other marketing devices are employed.

Testing
The site is beta tested both off line and on line, and cross platform tested to discover and work out any potential bugs.

Launch
Upon final approval the site is posted onto the web server and launched.